Minte Studio, known for creating original content for the comic book industry, has adopted the Toon Boom pipeline for its expansion into animation. Their new production pipeline consists of Harmony – the industry’s most ubiquitous animation software used in 80 per cent of 2D animation productions worldwide, Storyboard Pro – software that combines drawing and animatics tools with camera controls, and Producer – for production tracking, review, and asset management. Storyboard artist storyboard software gives film and video professionals a fast and efficient way to create professional storyboards and animatic storyreels.
According to the KPMG India-FICCI Indian Media and Entertainment Industry Report 2017, India’s animation services market for outsourced projects dominated the industry in 2016, accounting for 85 per cent of the total animation services turnover in India. By making this major investment into the Toon Boom pipeline, Minte has positioned itself to take a leading role in India’s rapidly growing animation industry, both as a service provider and collaborator on co-productions with studios all over the world.
Founded in 2014, Minte established itself with an international clientele as a leading digital studio within a year. Highly experienced in producing original content for Bande Dessinée as well as concept art, colouring and storyboards, Minte’s founders are the dream team behind its new animation department. Creative Art Director Josselin Azorin-Lara has 20 years experience in comics and entertainment while Chief Executive Officer Brice Poisson, has over 10 years experience as a successful entrepreneur with business interests that range from pastry shops to comic books to producing feature films. Together, they have created a studio that adheres to international standards of quality, art consistency, and respect for deadlines to maximize long term business goals that satisfy both their own success as well as that of their clients.
“The decision to go with Toon Boom for our animation business was an easy one,” says Minte founder and chief executive officer, Brice Poisson. “With Toon Boom, we will be able to build on our reputation as a major studio that provides complete transparency into its pipeline and processes – as well as provide the highest quality possible”.
When asked about Toon Boom Harmony, Poisson adds, “Harmony will have the greatest impact as we extend our business to doing co-productions with international studios. Combining Harmony with Storyboard Pro and Producer gives us an integrated end-to-end pipeline that will streamline production, ensure deadlines are met and deliver consistency from start to finish.”
Minte is one of the biggest new animation studios in India to adopt the latest evolution of Toon Boom software. Toon Boom experts are working closely with the studio to facilitate adoption of best practices and promote their growth in the industry.
“Minte is a top studio in India with some of the best creative talent in the region”, says Francois Lalonde, co-president of Toon Boom Animation. “They are committed to working with our experts to meet the highest international standards for animated content. Their experience in the comic book industry carries over into 2D animation – and we will be on hand to get Minte up and running and ready for the new business that is coming their way.”
About Minte
MINTE is a leading creative studio based in India, servicing clients worldwide since September 2014. Minte provides end-to-end, high-quality solutions for international publishers. From the conception and creation of characters, to storyboarding and complete pages, Minte offers a range of services to facilitate rapid and high-quality graphic execution for comic book publishers.
Minte has a unique back-end strategy that allows us to deliver quality, while respecting timelines, with teams structured to maintain consistency and coherence from start to finish. Minte’s clients include Soleil, Hachette, Glenat, Panini, Rovio, Ubisoft and Steinkiss Groupe. For more information, visit: minte.co.
About Toon Boom Animation
Toon Boom Animation’s award-winning software is the global standard for 2D animation and storyboarding. Toon Boom solutions provide everyone from enthusiasts to professionals with the artistic freedom to create in any style and efficiently publish anywhere. Customers include Bento Box Entertainment, Disney Television Animation, DreamWorks Animation, Fox Television Animation, Mercury Filmworks, Nelvana and The Spa Studios. For more information, visit: toonboom.com.
